Citate din Email Marketing
“E-mail is a fantastic way of competing with larger organizations because it is very low cost and also very personal” – Mathew Patterson
“Small businesses use e-mail marketing effectively because they don’t have the budget of larger organizations” – Ben Chestnut
“Creating a great subscriber experience is not a matter of budget or size but of creativity and empathy with the recipient” – Mathew Patterson
“Every business owner is an expert in something, so as long as it’s relevant to the business and appropriate for the audience then it’s a good source of content. Raunchy jokes or your children’s artwork are rarely appropriate in e-mail marketing” – Mathew Patterson
“And install Google Analytics and learn how to track conversion. This way, you can see your e-mail marketing ROI (define).” – Ben Chestnut
“Social media is cool, but also requires regular maintenance” – Ros Hodgekiss
“For a low volume sender, shared IPs offer the ability to utilize a pre-established reputation” – Justin Rauschenberg
